Standard

ISO 10668:2010

Historical draft

Note: This standard has a new edition: ISO 10668:2010

Corrigendums and amendments are bought separately.

Language
Services

Abstract

ISO 10668:2010 specifies requirements for procedures and methods of monetary brand value measurement. ISO 10668:2010 specifies a framework for brand valuation, including objectives, bases of valuation, approaches to valuation, methods of valuation and sourcing of quality data and assumptions. It also specifies methods for reporting the results of such valuation.

Document information

  • Standard from ISO
  • Published:
  • Edition: 1
  • Version: 1
  • Document type: IS
  • Pages
  • ICS 03.140
  • ISO TC ISO/TC 289