Standard

ETSI TR 103 752-2

Published

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Abstract

The present document provides guidance and recommended practice for delivering and measuring targeted adverts in horizontal and vertical market deployments using in-market advert technology. The focus of the present document pertains to the context of linear broadcast and the substitution with IP delivered adverts. In so much as information on video and audio encoding/packaging or receiver implementations impacts the advert media served, it is discussed. In-depth technical audio/visual guidance is not given, neither is in-depth information on receiver implementations.

Document information

  • Standard from ETSI_AC
  • Published:
  • Version: 0
  • Document type: IS
  • Additional information
    • V1.1.1